AI Writer

AI Writer is a powerful content creation tool available directly within our email builder. This guide walks you through accessing and utilising AI Writer to enhance your email campaigns. 

Accessing the AI Writer

To begin: 

  1. Open the email builder and add a text block.
  2. Click on the text block to reveal the editing toolbar.
  3. Select the AI Writer icon to open the AI Writer panel

Text Toolbar including the AI Writer

AI Writer features

AI Writer provides three key features.

AI Writer panel and available options

Generate copy

Create original email content:

  1. Enter a clear prompt describing what you need. Examples:
    “Write a short email promoting a summer sale in a casual tone.” 
    “Draft a paragraph thanking customers for their ongoing support.” 
    “Create a welcome message for new newsletter subscribers.”
  2. Click Generate to create your content.

Fix spelling and grammar

Improve your existing text by fixing spelling and grammar.

  1. Highlight text in your email and use the AI Writer drop down menu and click fix spelling and grammar directly from the toolbar. 

Alternatively, using the AI writer panel:

  1. Enter your text into the prompt box. Example:
    Fix the spelling and grammar for this paragraph [insert text].
  2. Click Generate for corrected text suggestions.

Adjust length

Modify your content length quickly by making content longer or shorter using the AI Writer.

  1. Highlight text in your email, and use the AI Writer drop down menu to choose make shorter or make longer directly from the toolbar.

Alternatively, using the AI writer panel:

  1. Enter your text into the prompt box. Example:
    Make this text shorter/longer [Insert text]
  2. Click Generate for shorter/longer text suggestions.

AI Writer toolbar functions.

Customising AI-generated content

After generating content, further adjust it from the toolbar or AI Writer panel using shortcut prompts such as:

Shorten: Condense text

Lengthen: Expand text

Simplify: Make content easier to understand

Make more casual: Use a relaxed tone

Make more professional: Use a formal tone

Applying your content

When you’re satisfied with your generated text:

  • Click Apply to email to insert directly into your text block.
  • Or choose Copy to clipboard to use elsewhere.

Feedback and improvement

Help us enhance AI Writer by providing feedback:

  • Use thumbs up if the content meets your expectations
  • Use thumbs down if the content needs improvement

Clearing history

To clear previous prompts and start fresh:

  • Click the Clear history button next to the prompt input box.

Using AI Writer, you can efficiently create, refine and personalize engaging content for successful email campaigns.