A "forward this email" link encourages recipients to share your campaigns with their contacts. When they click the link, it opens a form to enter the names and email addresses of friends they want to forward the email to.
Here's an example "forward to a friend" page:
NOTE: If you have personalized a campaign with information like the subscriber's name, email or other custom field data, personalization will be maintained in the forwarded email.
Adding the "forward to a friend" link to your campaign
Below are instructions for adding a "forward to a friend" link to each of our different campaign formats.
Email builder campaigns
When using the email builder to create a campaign:
- Click any element in the footer section.
- In the "Footer settings" panel, click Share this email.
- Select the "Forward" checkbox.
You can insert additional "forward to a friend" links in your email body, by using the
[forwardtoafriend] tag in place of a URL.
For example, for linked text:
And for button links:
Custom coded campaigns
If you are importing custom coded campaigns, just include the
<forwardtoafriend> tag in your HTML. When the campaign is sent the tag will be converted to a text link: "Forward this email to a friend".
You can replace the "Forward this email to a friend" text with your own, by putting your custom text between opening and closing
<forwardtoafriend>Forward this email</forwardtoafriend>
Plain text campaigns
To insert a "forward" link in a plain text email, use the